My vision for the brand is the interplay between confidence and comfort. Comfort is primary- confidence comes from being comfortable in your skin and your clothing- and confidence is the underpinning of beauty in every form. It’s the freedom of feeling good in your skin and never noticing your clothing. Your clothing doesn’t need to reshape you into something you are not. It just needs to provide warmth and support and cover you up when that’s what you would like.
So that is what we make: undies, unpadded and wireless bras, tanks, tees, shorts, and leggings. We use organic cotton and real silk. We produce in the USA, and we choose low-impact ways of working whenever we find them.
Our choice to use organic cotton as a primary fabric is for environmental reasons. Read more about our ethics here.
WHO WE ARE
Brook: I’m the designer and production manager. I’ve been sewing since I was twelve and have an obsessive interest in fit, clothing construction, fabrication, and fashion ethics. I grew up immersed in the ideas of sustainability, as my parents both have had small organic farms. Other than that, I have a broad and varied set of interests that have nothing whatsoever to do with fashion. I post frequently on my blog, and it’s mostly about things like languages, autodidactism, working with your spouse, and thinking about thinking.
Daniel is my husband. He has a background in visual design and men’s fashion. He runs the business side of things, designs anything graphic, manages our marketing, sales, and financial strategy.
We work with Christina Jorro from Brooklyn NY for editorial photography. She mostly shoots film, which reflects the authentic, no-airbrushed, natural beauty we embody.
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